Pronoun Education Campaign

Client
Old Dominion University Asterisk Initiative

Objective
The objective was to create a a social media campaign to education the public about the importance of pronouns.

Concept and Solution
Pronouns are important because they affirm gender identities and help promote safer and more inclusive environments. Design decisions such as color palette and geometric illustrative figures were chosen to reflect the wide spectrum of gender.

Result
This campaign received 11 more likes than the average @odu_q post at the time of its upload to Instagram.

Deliverables
One social media campaign

Credits
Sekoyah Mcglorn, graphic designer
Old Dominion University Asterisk Initiative, copywriting