Chesapeake Bay Foundation

Client
Professor

Objective
The objective was to choose a non-profit organization and design a poster that calls attention to the mission.

Concept
The Chesapeake Bay Foundation is one of the largest independent organizations dedicated to conserving the Chesapeake Bay. Their slogan is “Save the Bay” and their brand is informative. This series of posters is to spread awareness about the failing health of the Chesapeake Bay and encourage people to help preserve it. Each poster depicts an animal that lives in the Chesapeake Bay. Their image is replaced by a cutout, which eludes to the eventual extinction without change.

Deliverables
Working file, 4 color process at 300dpi
Print file
Three posters, 18” x 24” each

Credits
Sekoyah Mcglorn, graphic designer
License Free Assets, photography